Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

Retired U.S. Air Force Chief Master Sgt. Anthony Brinkley, On the Brink CEO and life coach, gives a presentation during the 22nd Air Refueling Wing’s Warrior Heart Resiliency Day in 2019. (U.S. Air Force/Staff Sgt. Tryphena Mayhugh)

5 Common but Important Questions for Anyone Who Wants to Be an Executive Coach

Today, it seems there are as many different types of coaches as there are individuals in the workplace.

4 Tips for Explaining a Gap in Your Resume

Since the COVID-19 pandemic, it seems employers are becoming more tolerant and understanding of how frequently life can get...

How to Avoid Displaying Desperation in a Job Interview

When you need a job to sustain yourself and your family, a sense of urgency and even "desperation" can come across.

The Pitfalls of Talking About Politics at Work and How to Avoid Them

In our highly charged political climate, with major elections happening globally, the topic of politics is a risky one to...

(U.S. Air Force/Airman 1st Class Joseph Bartoszek)

How and When to Use a Template for Workplace Communications

A template is a pre-formatted paragraph or series of paragraphs that can simplify repetitive communication and ensure message...

How to Accept a Compliment: 3 Do’s and Don'ts

Someone pays us a compliment and we deflect or minimize the kind words, as if doing so will make us seem humble or at least...

The Pros and Cons of Similar and Diverse Professional Networks

It might boil down to how you want to be perceived as a professional.

Person viewing LinkedIn on a mobile phone

The Pros and Cons of Being an ‘Open Networker’ on LinkedIn

Learning the culture of a social medium such as LinkedIn can have real-world consequence. Here's what to know.

The Right Way to Turn Down a Job Offer

If you have to turn down an offer to accept another job, there's a professional way to go about it.

(U.S. Army/Sgt. 1st Class Brent C. Powell))

Workplace Allies: Who Are They and How to Recruit Them

Allies typically serve you in that when you need help, a sounding board, guidance or tough feedback, they're there for you.

Tips for an End-of-Summer Career Transition

Whether you transitioned out of the military long ago or just turned in your separation papers, most people take time to...

Which Matters More: Your Resume or LinkedIn Profile?

To have a meaningful and successful transition into the next chapter of your life will take work -- work you'll have to put...

A transitioning soldier gets advice from a company recruiter at a Hire Our Heroes job fair.

7 Ways You Can Mentor a Fellow Veteran

Lida Citroen, Military.com's veteran employment expert, details why and how you can help pay it forward by helping mentor a...

(U.S. Marine Corps/Lance Cpl. Noah Rudash)

3 Ways to Protect Your Network

Guarding the relationships you’ve spent time developing is vital to ensure your network serves you in the ways that matter...

Yuriko Simpson, left, and Miles Simpson prepare a to-go box for a customer at the 2 Jerks stand during the Camp Foster Festival in Okinawa, Japan. The stand is run by retired Staff Sgt. Fredrick I. Simpson. Simpson’s family helps him serve food and drinks during festivals across the island. (U.S Marine Corps/Lance Cpl. Tayler P. Schwamb)

How to Survive the First Year of Entrepreneurship

Much like marriage, medical school and a stringent diet, the first year of entrepreneurship is often the most challenging...

Military News

Get the Military Insider Newsletter

Get the latest on pay updates, benefit changes and award-winning military content. Right in your inbox.

By signing up, you agree to our Privacy Notice.

Thank you for subscribing!

View more newsletters on our Subscriptions page.

One last step.

Verify your free subscription by following the instructions in the email sent to:

Most Popular Military News

2024 Veterans Day Free Meals and Restaurant Deals and Discounts

Restaurants are saluting Veterans Day with free meals and discounts for veterans, service members and their families.

U.S. Marine Corps Sgt. Maj. Charlie H. Clawson

Senior Enlisted Marine Reduced to Sergeant for Wearing Unauthorized Awards, Including Purple Heart

Per a plea agreement, then-Sgt. Maj. Charlie Clawson was reduced in rank after a Sept. 13 court-martial found him in...

Army Investigating Gen. Kurilla, Head of Central Command, over Allegations He Shoved an Airman

One of the Pentagon's top generals is under investigation for allegedly shoving an airman on a flight in early September, a...

2024 Veterans Day Retail Deals and Discounts

Businesses are saluting Veterans Day with a host of discounts and freebies for veterans, service members and their families.

U.S. Marine Corps Col. Charles Del Pizzo III

Marine Corps Blames Pilot Error for Crash of Malfunctioning F-35 in South Carolina Forest

An F-35B Lightning II fighter jet that crashed in South Carolina last year had an electrical malfunction, and the pilot...

Aerial photo of Naval Air Station Key West

Pentagon Blind to Troop Woes in Areas Across US with Limited Housing Options, Report Finds

The report is just the latest in a long series of government reports and media coverage that shows the Pentagon has been...

Latest Military Videos

S.Korea, US Hold First-Ever Live-Fire Drone Exercise

South Korea and the US on Friday conducted their first-ever joint live-fire exercise using unmanned aerial vehicles as part...

North Korean TV Shows Latest ICBM Massive Missile Launch

North Korean television has broadcasted footage of the country's latest giant missile test, with leader Kim Jong Un and...

'The Man Who Calculated Death': A Veterans Day Greeting from Jon Cryer and Suzanne Rico

Actor Jon Cryer and journalist Suzanne Rico, the creators of the new history podcast 'The Man Who Calculated Death'...

South Korea and US Joint Gunnery Exercise Amid Escalating Tensions With North Korea

South Korea and U.S. forces conducted a joint military exercise on Wednesday, amid escalating tensions with North Korea following...

Investigations and Features

Army Capt. Jeremy Kuykendall and his wife Kate, cradle their daughter

Unsupervised: Military Child Care Centers Slow to Report Abuse with Little Oversight

A Military.com investigation into military day care centers revealed that service branch rules generally prioritize...

A patch in the home of retired missileer Paul Hunke

They Stood Sentry over America's Nuclear Missile Arsenal. Many Worry It Gave Them Cancer.

For years, it was an open secret among missileers that the Cold War-era missile alert facilities and launch control centers...

Army News

Pedestrian walks past boarded up stores near the White House in Washington

National Guard on Standby in Many States as America Faces Tense Election Day

Many of those deployed are "cyber specialists" and civil support teams, an official said, detailing that there are no...

(Nelvin C. Cepeda/San Diego Union-Tribune Photo)

Homeless Vet Denied Voucher Says Healing Isn't Possible Without Housing

Army veteran Delmar Dreaming Bear believes stable housing would help him heal, and there is ample rental assistance available...

Navy News

The future Arleigh Burke-class guided missile destroyer USS John Basilone heading out of Bath, Maine on November 1, 2024.

The Navy’s Newest Warship Is Already Flying a Fresh Battle Flag at Sea

The future USS John Basilone is already flying a battle flag in tribute to its decorated Marine namesake.

Double-decker street cars are shown in Hong Kong's Des Voeux Road on Nov. 13, 1964.

‘Something’s Going to Click': Navy Veteran Looks to Reconnect with Baby He Saved in Hong Kong Nearly 60 Years Ago

When Steve Mulvihill and his fellow sailor, Jim Kennedy, were spending time in Hong Kong in 1965, they found themselves in a...

Air Force News

National Guard on Standby in Many States as America Faces Tense Election Day

Many of those deployed are "cyber specialists" and civil support teams, an official said, detailing that there are no...

Former Air Force JAG Lawyer Suspended After Alcohol-Fueled Violent Assaults

William McClain, 46, of Franklin Township, Ohio, was a judge advocate general with the 88th Air Base Wing at Wright-Patterson...

Space Force News

Aragon DFAC on Peterson Air Force Base, Colorado

Peterson Space Force Base Dining Hall Closed Indefinitely After 'Significant Safety Incident'

Guardians and airmen stationed at Peterson Space Force Base in Colorado have been without an on-base dining hall facility for...

SpaceX Falcon 9 rocket launches the Starlink 7-16 mission from Vandenberg

Newsom Sides with Musk in Dispute Over SpaceX Rocket Launches

The SpaceX dispute centers around the Coastal Commission’s rejection of the company’s plan to increase the number of rockets...

Marine Corps News

Daniel Penny looks on as NYC police officers attempt to revive Jordan Neely

Jury Sees Video of Subway Chokehold That Led to Veteran Daniel Penny's Manslaughter Trial

Two videos shot by bystanders offered the anonymous jury its first direct view of the chokehold at the heart of the...

U.S. Marine recruits stand in line to do pullups

California Police Arrest Marine Recruiter for Alleged Sexual Assault of 17-Year-Old

An active-duty Marine Corps recruiter was arrested last week for allegedly sexually assaulting a 17-year-old girl at a...

Coast Guard News

Tech. Sgt. Thesia Westmoreland, non-commissioned officer in charge of pharmacy operations

Pentagon Works to Restore Benefits After Data Transfer Boots Coast Guard, NOAA and Other Beneficiaries from Tricare

Problems related to transfer of personnel records resulted in beneficiaries temporarily losing coverage.

A crew aboard a 47-foot motor lifeboat, from Station Bodega Bay await the next drill during a multi-agency training exercise in California.

Coast Guard Suspends Search for 4 Missing off California Coast

The U.S. Coast Guard has suspended -- "pending the development of further information" -- Sunday's massive search effort for...