Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

Henry Chong, a recruiter with U.S. Customs and Border Protection, speaks with military job seekers about career opportunities with his department at Wheeler Army Airfield, Hawaii.

What to Do When You Hear You're 'Overqualified'

When a recruiter or hiring manager says you're "overqualified" for the job, it's usually an indication of something else.

Petty Officer 1st Class Christopher Lauer asks Kristina Pressley, veteran transition specialist, Hire Heroes USA, for advice to prepare his resume during a workshop at Camp Zama, Japan.

What Kind of Resume Do You Need?

The resume -- both the functional and the chronological resume -- is a tool to get you an interview, which might lead to...

Soldiers in leadership positions from the 807th Medical Command (Deployment Support) attended the Company Leader Development Course (CLDC) at Ogden, Utah.

What if You Don’t Want to Be a Leader?

Before you write off any leadership jobs, consider that leadership can look very different in a civilian workforce than the...

The Truth About Lying Online

The next time you consider lying to your online employers, colleagues, contacts and friends, try focusing on being genuine...

The ‘I won't post because ...’ ad is part of the amphibious assault ship USS Bataan’s online conduct and social-media behavior campaign, Think Before You Post Campaign (#ThinkB4UPost)

Was Your Application Denied Because of What You Posted Online?

Employers often do due diligence on candidates they find intriguing, and they typically start with online research, including...

(U.S. Air National Guard/Tech. Sgt. Amy M. Lovgren)

4 Ways to Get Unstuck When Your Transition Feels Like a Goat Rodeo

It's natural to approach your military-to-civilian transition with apprehension and insecurity, and to feel a sense of relief...

(U.S. Air Force/Airman 1st Class Jasmine M. Barnes)

Upskilling: What Veterans in the Civilian World Need to Know

A career in the civilian sector can be filled with mysteries, uncertainties, surprises and thrills.

Tips for Using an Applicant Tracking System

A recruiter for a global finance firm advises these five tips for veteran job candidates applying through an applicant...

4 Potential First Post-Military Job Faux Pas and How to Avoid Them

While you're busy learning where the coffee machine is, how to submit expense reports and what to wear in a Zoom meeting, it...

The Ingredients for a Powerful Online Profile

Your social networking profiles should reflect your experience, interests, career goals and authentic self.

Veterans’ Self-Perception: Do They See Themselves the Way Others Do?

What if I told you that the way others see you directly influences whether they want to hire you? Would you believe me?

The holidays are not just a time for great food. It also is an opportunity to build your job network.

Making Small Talk at Holiday Events

Here are some tips to successfully navigate small talk at holiday events for veterans looking to network.

Make 2017 the Year to Get Your Career in Gear

Many people refresh their goals and resolutions to attack the new year with revised plans, dreams and hopes.

(U.S. Air Force/Staff Sgt. Christina Russo)

10 Dress-to-Impress Tips for Veterans in the Civilian Workplace

In the military, choosing what to wear to work every day was less stressful: You’re issued uniforms and told for what purpose...

Job Seekers: Your Reputation Matters to Employers

Employers care about your brand and what other people say about you: How do they see you as valuable?

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Most Popular Military News

Joint Chiefs Chairman Gen. Dan Caine speaks during a news conference

Pentagon Says US Doesn't Want to Pursue War with Iran After Bombing 3 of its Nuclear Sites

The mission, called “Operation Midnight Hammer,” involved decoys and deception, and met with no Iranian resistance, Hegseth...

Moving boxes sit in a U.S. Air Force airman’s home in Las Vegas

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The company, HomeSafe Alliance, had been struggling to manage the U.S. military's domestic moves this year.

A B-2 bomber arrives at Whiteman Air Force Base, Missouri.

How the US Bombarded Iranian Nuclear Sites Without Detection

“Our B-2s went in and out and back without the world knowing at all,” Secretary of Defense Pete Hegseth told reporters Sunday...

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A U.S. Marine with Joint Task Force - Crisis Response

Afghan Ally Who Aided the US Military Caught in Trump's Immigration Dragnet

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Hospital Corpsman Third Class Dru Calloway conducts push-ups aboard Marine Corps Air Station Cherry Point, North Carolina.

The 5 Most Effective Push-Up and Pull-Up Workouts

Simply performing more reps is a logical start, but how you structure your training volume can mean the difference between...

Latest Military Videos

Israeli Military Releases a Video that It Claims to Show Strikes on 6 Airports in Iran

The Israeli military released a video on Monday that it claimed showed strikes on six airports in Iran. (June...

Netanyahu Welcomes US Support in Israel-Iran War, AP Explains

The U.S. military struck three sites in Iran early Sunday, inserting itself into Israel’s effort to destroy Iran's nuclear...

White House Open to Regime Change in Iran, Is Monitoring for Strait of Hormuz Closure

President Donald Trump called into question the future of Iran’s ruling theocracy after a surprise attack on three of...

Trump Heads to NATO Summit with Demands for Higher Defense Spending as Iran and Russia Loom

President Donald Trump’s first appearance at NATO since returning to the White House was originally intended to focus on...

Investigations and Features

In One of the Marines' Most Iconic Jobs, a Stunning Pattern of Suicide

Marine Corps drill instructors are a national symbol of discipline. But for some, their imposing persona belies a dark...

Army Capt. Jeremy Kuykendall and his wife Kate, cradle their daughter

Unsupervised: Military Child Care Centers Slow to Report Abuse with Little Oversight

A Military.com investigation into military day care centers revealed that service branch rules generally prioritize...

Army News

Three Purple Heart Medals displayed in a box.

West Virginia Museum Honoring Veterans Plans for the Future

The museum’s supporters want to honor as many veterans as possible, but space is limited.

The US Commemorates 250th Anniversary of the 'Great American Battle,' the Battle of Bunker Hill

Bunker Hill was an early showcase for two long-running themes in American history — improvisation and how an inspired band of...

Navy News

USS Dwight D. Eisenhower crosses the Strait of Hormuz into the Persian Gulf

The Strait of Hormuz Is a Vital Route for Oil. Closing It Could Backfire on Iran

The Strait of Hormuz is between Oman and Iran, which boasts a fleet of fast-attack boats and thousands of naval mines as well...

How the US Bombarded Iranian Nuclear Sites Without Detection

“Our B-2s went in and out and back without the world knowing at all,” Secretary of Defense Pete Hegseth told reporters Sunday...

Air Force News

How the US Bombarded Iranian Nuclear Sites Without Detection

“Our B-2s went in and out and back without the world knowing at all,” Secretary of Defense Pete Hegseth told reporters Sunday...

Pentagon Says US Doesn't Want to Pursue War with Iran After Bombing 3 of its Nuclear Sites

The mission, called “Operation Midnight Hammer,” involved decoys and deception, and met with no Iranian resistance, Hegseth...

Space Force News

U.S. Rep. Dale Strong speaks at Drake State Community and Technical College

Trump Talks Space Command Move to Alabama in Video Posted to Social Media

President Donald Trump was talking to U.S. Rep. Dale Strong when he seemed to confirm U.S. Space Command’s headquarters was...

Five of the Air and Space Force’s newest officers stand at attention during a University of New Mexico Air Force Reserve Officer Training Corps Detachment 510 Commissioning Ceremony at the New Mexico Veterans Memorial, N.M., May 16, 2025. During the ceremony, five of the Air and Space Force’s newest officers were sworn into service. (U.S. Air Force photo by Senior Airman Spencer Kanar)

How to Become a Space Force Officer

U.S. Space Force officers, who plan and manage personnel, make up about half the service.

Marine Corps News

U.S. Marine Corps veteran Adrian Clouatre holds his 3-month-old daughter Lyn and his nearly two old son

ICE Detains Marine Corps Veteran's Wife Who Was Still Breastfeeding Their Baby

U.S. Immigration and Customs Enforcement officers detained the wife of a Marine Corps veteran in Louisiana during a routine...

FedEx Founder Fred Smith, a Marine Corps Veteran who Revolutionized Package Delivery, Dies at 80

He told The Associated Press in a 2023 interview that everything he did running FedEx came from his experience in the Marines...

Coast Guard News

Hawaii Coast Guard Crew Wraps Up Enforcement Mission in Cook Islands

The Lane, a 270-foot Medium Class Endurance Cutter arrived in Hawaii in late 2023 to serve as the U.S. Coast Guard’s first...

The U.S. Coast Guard Academy in New London, Conn.

Report Details Long-Standing Mold Problems at Coast Guard Academy

A federal agency has released the final report of its yearslong evaluation of indoor dampness and mold at the U.S. Coast...

Lida Citroën

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